University Advancement Solutions

ENGAGE for Advancement – Many Challenges, One Solution

Alumni have chosen an online relationship with your institution. Each is unique, each is meaningful and understanding this relationship is the key to eliminating time wasted on disengaged alumni and refocusing on relevant philanthropic outcomes.

University Advancement Solutions, Capture Higher Ed

Eliminate Blind Discovery Calls

ENGAGE tracks high capacity alumni on every page of your existing website. The result is a comprehensive view unassigned major gift prospects actively looking into gifts along with individual points of affinity for meaningful outreach.

Over 90% of blind discovery does not result in a visit

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Identify Alumni Currently Considering a Planned Gift

ENGAGE identifies donors on your planned giving site – by name. No more likelihood scores or guessing who may be thinking about a planned gift at a random date in the future.

85% of visitors to the planned giving page do not have a planned gift documented.

Download the Advancement Personas
University Advancement Solutions, Capture Higher Ed
University Advancement Solutions, Capture Higher Ed

Solicitations: When, Where and How Donors Engage Today

More than 80% of alumni activities online are on non-advancement pages. Simply put, alumni maintain a relationship with your institution, not your advancement page. You must meet alumni where they are!

Delivering planned giving messaging across the entire site increased planned giving leads 30%.

Make Gift Officers More Successful

ENGAGE assigns real-time affinity scores to each visitor allowing gift officers to prioritize major gift relationships and prospect research.

Capture partner finds $1 million of unassigned, highly engaged major gift prosepcts for gift officer outreach.

Presentation: Reaching Planned Giving Prospects
University Advancement Solutions, Capture Higher Ed