All the latest from Capture

The Weightlist Logo

Weightlist Episode 22 – From Admissions Counselor to Data Scientist with Infinite Campus’ Dan Jarratt, Part One

Dan Jarratt, Data Scientist with Infinite Campus discusses how his background in admissions lead him on a journey to push the education space. How can a commitment to data science help enrollment managers build better relationships with those they serve? How could we create a Netflix-style recommender to help prospective students discover more best-fit colleges? In part one, we walk…

The Weightlist Logo

Weightlist Episode 21 – Weightlist LIVE from Resolve Enrollment Technology Conference 2018

The inaugural Resolve Enrollment Technology Conference was the setting for a live session of The Weightlist. During the episode, hosts Thom and Brad fielded questions from conference attendees, like, will AI replace EM professionals? How can technology lower higher ed costs? And what would data science and enrollment management be if they were a beer? Ever been to an enrollment…

The Weightlist Logo

Weightlist Episode 20 – Rethinking the Application with Ken Anselment

Take a look at an application from your institution from 10 years ago. How different is it from your current app? In many ways, the application and the processes around it have change dramatically over the past decades, but the centrality and importance of the application itself has changed very little. Why is that? Ken Anselment, Dean of Admissions and…

The Weightlist Logo

Weightlist Episode 19 – Gone Fishin’ – Why We Need You to Take a Vacation

More than half of American workers do not take all of their yearly allotted vacation time. The work of an enrollment manager is rewarding, but indeed exhausting and the end of the year (which is really the half-way point of the academic calendar) is a great time to reconnect with your passion for this great work you do. Thom and…

The Weightlist Logo

Weightlist Episode 18 – Giving Your Enrollment a Nudge

Recruitment campaigns in a university enrollment management shop tend to be large comprehensive endeavors. What if we told you that $7 worth of text messages could make the difference for your institution hitting its enrollment goals? Thom and Brad discuss how Nobel Laureate Richard Thaler’s work on nudge theory could be the simple difference maker for you this year.

The Weightlist Logo

Weightlist Episode 17 – Enrollment Management at 2-Year Institutions with Julie Marlatt and Andre Richburg

Enrollment at America’s community colleges has been in steady decline since 2011 and although there is national attention garnered from some tuition-free programs, a new way of thinking about enrollment at 2-year colleges is desperately needed. Brad and Thom welcome Julie Marlatt, Dean of Enrollment Management at Parkland College in Illinois Andre Richburg, executive director of enrollment management at Northampton…

The Weightlist Logo

Weightlist Episode 16 – Reshaping Educational Accountability with Aimee Rogstad Guidera

There are data silos and then there are educational data fortresses, each separate from each other as students traverse the P-20 pipeline. But the Data Quality Campaign and it’s President & CEO Aimee Rogstad Guidera are breaking down decades of barriers and facilitating access to key decision data for educational leaders, students, and parents.

The Weightlist Logo

Weightlist Episode 15 – Back in the Enrollment Lab with Eric Maguire

Do you know how many students would apply to your institution if you did NOT recruit them? Does the “Fast App” approach work? By popular request, Brad and Thom welcome Eric Maguire, Vice President & Dean of Admission & Financial Aid at Franklin and Marshall College, back to The Weightlist to report results from enrollment experiments he and his team…

The Weightlist Logo

Weightlist Episode 14 – Is Enrollment Management Ready for AI?

If artificial intelligence and smart automation can change the way dairy farmers approach their work, why can it not do the same for enrollment managers? How can Enrollment Managers cut through the noise and analyze AI and automation options that are available now, not in some distant future? Thom and Brad invite you in to grab a cold one and…