Capture Higher Ed Wins 42 Awards at the 2026 EduAd Awards

Mar 18, 2026 Capture News

The results are in — and we’re thrilled to share that Capture Higher Ed had an exceptional showing at the 41st Annual Educational Advertising Awards, one of the most prestigious recognitions in higher education marketing.

This year’s competition drew over 2,000 entries from more than 1,000 colleges, universities, and secondary schools across all around the globe. Judged by a national panel of higher education marketers, advertising creative directors, and marketing professionals, the EduAd Awards celebrate the very best in enrollment-driven creativity. Seventeen institutions earned “Best of Show” honors industry-wide. Gold awards were presented to 481 institutions, Silver to 320, and Bronze to 212.

Capture Higher Ed is proud to announce that our in-house creative team — working in close partnership with our client institutions — earned 42 awards across 22 institutions and 10 creative categories. Here is the full list of winners:

GOLD 🥇

Biola University — TikTok Content | Visit Scholarship Campaign
Carroll College — TikTok Content | Senior Visit Campaign
Duquesne University — Instagram Content | Transfer Apply Campaign
George Mason University — Online Display Ad | Inquiry Generation Campaign
High Point University — Miscellaneous Interactive Media | Honors Scholars Countdown Popover Campaign
LaGrange College — Online Display Ad | Apply Campaign
Loras College — Facebook Content | Parent Inquiry Campaign
Maryland Institute College of Art — Instagram Content | Brand Awareness Campaign
Maryland Institute College of Art — Miscellaneous Interactive Media | Virtual Tour Toaster Campaign
Nazareth University — Miscellaneous Interactive Media | Deposit/Yield Popover Campaign
Schreiner University — Instagram Content | Inquiry Generation Campaign
University of Memphis — Miscellaneous Interactive Media | Next Steps Popover Campaign
University of Memphis — Total Recruitment Package
University of Missouri – Kansas City — Online Display Ad | Senior Apply Campaign
University of Toledo — TikTok Content | Inquiry Generation Campaign
William Jewell College — Website | Inquiry Landing Page Campaign

SILVER 🥈

Carroll College — Total Digital Marketing Program
Centre College — Facebook Content | Parent Inquiry Campaign
George Mason University — Facebook Content | Parent Inquiry Campaign
Maryland Institute College of Art — Online Display Ad | Brand Awareness Campaign
Maryland Institute College of Art — Total Digital Marketing Program
University of Memphis — Direct Mail | Apply Trifold Campaign
William Jewell College — TikTok Content | Brand Awareness Campaign

BRONZE 🥉

Indiana Wesleyan University — Miscellaneous Interactive Media | Inquiry Gen. Toaster Campaign
Jacksonville University — Online Display Ad | Marine Science Apply Campaign
Johnson & Wales University — Digital Video Ad | Brand Awareness Google Video Campaign
LaGrange College — Facebook Content | Parent Brand Awareness Campaign
Stevenson University — Direct Mail | Transfer Inquiry Postcard Campaign
University of Missouri – Kansas City — Facebook Content | Parent Visit Campaign
University of Toledo — Digital Video Ad | Brand Awareness Google Video Campaign
University of Toledo — Total Digital Marketing Program
Ursuline College — Website | Inquiry Landing Page Campaign
Virginia Commonwealth University — Miscellaneous Interactive Media | Out-of-state Scholarships Popover Campaign

MERIT 🏆

Carroll College — Online Display Ad | Deposit/Yield Campaign
Georgetown College — Website | First Year Admissions Landing Page Campaign
Indiana Wesleyan University — Online Display Ad | Apply Campaign
Jacksonville University — Integrated Marketing Campaign | Marine Science
LaGrange College — Direct Mail | Apply Trifold LaGrange College — Total Recruitment Package
Lenoir-Rhyne University — Online Display Ad | Apply Campaign
University of Toledo — Online Display Ad | Apply Campaign
Xavier University of Louisiana — Integrated Marketing Campaign | Pharmacy

Creative That’s Built to Move Students Forward

These awards represent far more than creative excellence — they reflect what happens when strategy is rooted in a deep understanding of how students actually make enrollment decisions.

Students are researching, comparing, and forming opinions in what we call the dark funnel — a stage that’s largely invisible to traditional marketing. The campaigns recognized this year were built to reach students in those early moments, delivering personalized, relevant experiences across every channel that reflect genuine student interest and intent.

The breadth of this year’s recognized work tells that story clearly. From TikTok and Instagram to Google Display, direct mail, website landing pages, and on-site interactive media, our team created campaigns spanning the full enrollment funnel — brand awareness, inquiry generation, campus visits, applications, and yield — for institutions ranging from small liberal arts colleges to mid-size regional universities and beyond. Each piece was designed not just to capture attention, but to drive meaningful action at exactly the right moment.

Congratulations to our winners and to the Capture creative team who poured their talent into every single one of these campaigns!

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