Capture’s board of directors unanimously named ed tech veteran Leonard Napolitano as Capture’s chief executive officer. As CEO, Napolitano will lead Capture as the company continues to fundamentally shift how universities engage prospective students through marketing automation and predictive modeling built specifically for higher education.
Before joining Capture in early 2019, Napolitano, who is pictured above, was a leader at multiple ed tech companies including Parchment, Blackboard and Presidium Learning.
“I am thrilled to lead Capture, such a dynamic and transformative company,” Napolitano said. “Throughout my career, my passion has been to build successful organizations that serve students and educators in meaningful ways. Capture’s 80+ employees are committed to addressing the enrollment challenges facing higher ed institutions across the country.”
Capture’s co-founder and former CEO, Steve Huey, is now the executive board member and will focus on investor relations. He also is increasing his involvement and mentorship in Louisville’s entrepreneurial ecosystem.
“We are fortunate to have someone of Len’s caliber and experience leading Capture,” said Huey, who led the company since its founding in 2011. “Len’s track record, industry knowledge and student-focus make him the perfect fit for the company moving forward.”
“Capture’s culture of innovation will not stop,” Huey said. “We have built something spectacular. Only Capture is positioned to provide institutions the control needed to effectively connect with prospective students in relevant ways that increase engagement and achieve enrollment goals.”
Capture is Huey’s third successful early stage company. A passionate entrepreneur and visionary with a gift for disrupting industries with innovative technology, Huey has been featured in Forbes’ “Built to Sell,” ranked by Insider Louisville as Louisville’s #1 “Startup Standout” and named the 2018 “Kentucky Mentor of the Year.”
Napolitano will lead Capture’s more than 80 professionals and nearly 90 partner institutions from Capture’s headquarters in Louisville, Ky. “Over the past year, Capture has increased client retention rates, experienced double-digit growth in new client acquisition and was selected to join Endeavor. Our momentum, industry-changing products, and talented people excite me about leading this outstanding company at this pivotal time in higher education.”
Headquartered in Louisville, Ky., Capture is a leading innovator of marketing platforms and services for higher education recruitment and enrollment management. Capture’s Behavioral Intelligence Platform offers solutions throughout a prospective student’s college decision process.
With industry-leading marketing automation, fully managed services and predictive modeling built specifically for higher education, Capture gives institutions the control needed to effectively target interested students in relevant ways that increase engagement and drive admissions.
Founded in 2011, Capture has served hundreds of higher education institutions and programs across the country while being recognized by Inc. 5000 as a fastest-growing U.S. company.