Category: Higher Education Marketing Trends

Why Higher Ed Needs a 60-Year Curriculum

Why Higher Ed Needs a 60-Year Curriculum

The traditional higher education model is unsustainable because people are no longer living lives that include three distinct stages: education, work and retirement. This means…

Capture Kicks Off Innovate 2020 Next Week in Louisville!

Capture Kicks Off Innovate 2020 Next Week in Louisville!

Capture is hitting the campaign trail and we have set an agenda of innovation! Our Innovate 2020 whistle-stop tour starts at the Omni Hotel, Louisville,…

Start the New Decade with ‘The Call to Adventure’

Start the New Decade with ‘The Call to Adventure’

Early last year, as Capture Senior Content Writer Sean Hill was researching instructional videos online, he stumbled upon billionaire Ray Dalio, the incredibly successful hedge…

Internet Tracking: The Modern Marketing Practice that Stirs the Most Suspicion

Internet Tracking: The Modern Marketing Practice that Stirs the Most Suspicion

(Here is the opening to Internet Tracking: It’s Not Creepy … It’s 2018, the downloadable feature story by Capture Higher Ed’s Sean Hill that examines…

Don’t Open This Email: How to Talk to a Brain

Don’t Open This Email: How to Talk to a Brain

In today’s world of social media, 24-hour news, and all the other kinds of virtually endless information, there’s really only one commodity that matters: your…

Timely, Relevant and Valuable: What To Know About Texting Students

Timely, Relevant and Valuable: What To Know About Texting Students

The quote has been attributed to everyone from Voltaire to Spider-Man’s Uncle Ben: “With great power comes great responsibility.” That sentiment certainly applies to using…

Social Media and Branding: How One School Made Sports a ‘Content Hub’

Social Media and Branding: How One School Made Sports a ‘Content Hub’

Branding: it’s what we do now. Here’s a story of how one small college in Alabama got the attention of not only their students —…

Greetings From Generation X — Take A Drive Down Amnesia Lane

Greetings From Generation X — Take A Drive Down Amnesia Lane

(The following is the opening of Screen Time: Understanding Generation Z, the just-published e-book written by Capture Higher Ed Senior Content Writer Sean Hill. Download your free copy…

Practical and Powerful Digital Strategies for Higher Ed

Practical and Powerful Digital Strategies for Higher Ed

In the recent webinar, Banish the Buzzwords: Practical and Powerful Digital Strategies for Higher Ed, Capture Higher Ed experts in student recruitment, university advancement and…

Visual Creatures: The History and Use of Infographics

Visual Creatures: The History and Use of Infographics

Are you a right-brain person or a left-brain person? You’ve probably heard the descriptions of both — the right hemisphere of the brain is associated…