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Demographic Change and Higher Education with Dr. Nathan D. Grawe

Demographic Change and Higher Education with Dr. Nathan D. Grawe

INNOVATE 2023 — Capture Higher Ed’s two-day, free virtual conference for recruitment marketing leaders and professionals this past December — opened with a keynote speaker familiar to anyone who has investigated the profound demographic challenges facing higher...
Enrollment Leader’s Guide to Preparing for Census

Enrollment Leader’s Guide to Preparing for Census

After a months-long sprint to the finish, recruitment teams finally welcome the fall class to campus. The window of Days 1-10 is an exciting time filled with a flurry of activities to help students get connected to campus. But for enrollment leaders, these 10 days are...
Check Out Capture’s 4-Point Enrollment Funnel Checkup

Check Out Capture’s 4-Point Enrollment Funnel Checkup

The higher ed recruitment funnel traditionally followed a linear path from awareness to interest, to application, to acceptance, to enrollment. However, technology advancements and the rise of non-traditional students have changed the funnel – and the practice of...
4 Must-Haves for Your Student Search Strategy

4 Must-Haves for Your Student Search Strategy

When it comes to student search, the rules seem to change on a weekly basis. Not only have more schools become test optional, the process of buying student information is changing constantly and dramatically. For example, earlier this year colleges and universities...
Checklist: Developing a Recruitment Marketing Plan That Works

Checklist: Developing a Recruitment Marketing Plan That Works

A comprehensive recruitment marketing strategy is the foundation for effectively engaging prospective students and highlighting the unique qualities and opportunities offered by your university. By understanding the needs and aspirations of your prospective students,...
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