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6 Tips for Improving Your Enrollment Email Marketing

6 Tips for Improving Your Enrollment Email Marketing

Undergraduate and graduate enrollment offices across the country are looking for more impact from their email marketing. Today’s prospective students — both high school students and graduate school candidates — are marketing savvy and less receptive to the traditional...
Machine Learning vs. AI: When Machines Play Chess Like Humans

Machine Learning vs. AI: When Machines Play Chess Like Humans

There is a key difference between “machine learning” and “artificial intelligence.” While they both involve a machine learning from a set of data points to reach a specific goal, artificial intelligence differs in that it involves a machine making decisions much like...
What to Know About Capture’s New Integration with Slate

What to Know About Capture’s New Integration with Slate

Capture Higher Ed’s new technology integration with Slate by Technolutions allows colleges and universities to receive Capture Behavioral Intelligence data and engagement scores on prospective students into the Slate CRM quickly and seamlessly.   What does it mean for...
Capture Clients Up in Deposits Compared to Last Year 

Capture Clients Up in Deposits Compared to Last Year 

After 2020, when schools were down about 10 percent in average enrollment, 2021 is shaping up to be a bounce-back year for most of Capture Higher Ed’s client schools. Now that most schools’ deposit deadline has passed, we have a clearer picture of what their classes...
8 Winning Yield Strategies Using Behavioral Intelligence

8 Winning Yield Strategies Using Behavioral Intelligence

Once again, it’s “yield season” at colleges and universities across the country as admission offices try to land their classes. Often complicated by staff turnover — and this year by lingering complications caused by the pandemic — this is one of the busiest times of...
Surprising Trend: Admitted Students Coming from Farther Away

Surprising Trend: Admitted Students Coming from Farther Away

During the current 2020-21 recruitment cycle, students have been unable to travel like in years past for campus visits due to limitations necessitated by the pandemic. That should mean their college search has centered closer to home … right? While that logic makes...
Capture Inquiry: Delivering the Industry’s Best Student Inquiries

Capture Inquiry: Delivering the Industry’s Best Student Inquiries

Inquiry generation is a priority for colleges and universities across the country. There’s a need for more suspects converting into qualified inquiries. By using behavioral intelligence and machine learning, Capture delivers the industry’s highest-qualified inquiries...
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