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With AI, Fear Is More Exciting Than the Alternative

With AI, Fear Is More Exciting Than the Alternative

As a writer favoring speculative fiction, I have been interested in Sci-fi for as long as I can remember. The defining characteristic of sci-fi is the drive to answer the question, “What will life be like in the future?” Different stories envision different futures —...
When X = College Admissions: AI and The Inevitable

When X = College Admissions: AI and The Inevitable

Remember “The Clapper?” You’re ready to go to bed and, with two claps of your hands, the lights go out. In the morning, two claps of the hand and they’re back on. Now imagine waking up and asking your coffeemaker for a cup of espresso. You ask the thermostat to turn...
8 Questions For Your Predictive Modeling Provider

8 Questions For Your Predictive Modeling Provider

A lack of competition in the market tends to favor long-standing, entrenched products and services. Just a few years ago, taxis were the only way to get rides if you didn’t own a car or access to mass transit. Few people loved the experience of riding in a cab, but...
Admissions and AI: ‘Siri, How Many Students Will I Enroll?’

Admissions and AI: ‘Siri, How Many Students Will I Enroll?’

Artificial intelligence has been getting a lot of attention lately. Although variants of the technology have been around for decades, the excitement is driven by AI assistants in the forms of Apple Siri, Amazon Alexa, Google Now and Microsoft Cortana. These products...

Every College Uses A Predictive Model … Whether They Know It Or Not

Every admissions office uses a predictive model. That’s a bold statement, but it’s true. Sure, plenty of schools don’t contract with a vendor to build them a predictive model, but every admissions office is making some sort of prediction about who is most likely to...
Capture Enrollment Predictions 98% Accurate Across Partners

Capture Enrollment Predictions 98% Accurate Across Partners

Once again, the enrollment predictions generated by Envision, Capture Higher Ed’s next-generation predictive engine for higher education, have proven to be highly accurate. For the second straight year, our final predictions were 98% accurate across all partners. For...
Pay Attention to  Prospective Students Who are Paying Attention to You

Pay Attention to Prospective Students Who are Paying Attention to You

A prominent theory in enrollment management hinges on a vivid typology of the Gen Z prospective students as existing in a state of perpetual distraction. The wall of media combined with truncated social interactions creates a black hole of messaging and scattered...
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