Category: University Advancement

Decline, Unknowing and Unbounding: Three Big Changes Coming to Colleges

Decline, Unknowing and Unbounding: Three Big Changes Coming to Colleges

In a recent opinion article in Inside Higher Ed, Lehigh University President John D. Simon points out the obvious environment colleges face today: doubt as…

Capture’s New President Featured in Louisville Business First

Capture’s New President Featured in Louisville Business First

Capture Higher Ed’s Len Napolitano was highlighted, Oct. 2, in Louisville Business First for being named the company’s first-ever president. The Long Island, N.Y., native…

Talking Planned Gifts: Capture to Present at CGP National Conference

Talking Planned Gifts: Capture to Present at CGP National Conference

How do you know when an alum is actively considering a planned gift? Not just the capacity to complete a planned gift sometime in the…

Gender Marketing: How Men and Women Receive Messages Differently

Gender Marketing: How Men and Women Receive Messages Differently

Gloria Moss’s Gender, Design and Marketing: How Gender Drives our Perception of Design and Marketing offers some critical information on how differences in gender affect…

How to Make Your Monthly ‘Thank You’ a Window into Your University

How to Make Your Monthly ‘Thank You’ a Window into Your University

More than ever before, universities across the country are making it a priority to secure recurring alumni donations. Not only do these gifts provide stability…

“Alexa, Give $50 to my University” – Smart Home Technology and Fundraising

“Alexa, Give $50 to my University” – Smart Home Technology and Fundraising

Meet George Jetson! And his personal assistant, Alexa! The integrated home is a natural extension of busy lives. “Alexa, remind me to pick up my…

How Colleges and College Towns Are Teaming Up

How Colleges and College Towns Are Teaming Up

When you think of the University of Notre Dame, surely one of the most well-known names in American higher education, how quickly can you name…

Engaging Current Students in Faith-Based Giving

Engaging Current Students in Faith-Based Giving

A recent essay about charitable faith-based giving got us thinking about unique opportunities to engage current students with the values of philanthropy. Student campaigns have…

3 Things You Should Know About Texting Alumni and Donors

3 Things You Should Know About Texting Alumni and Donors

Texting has transformed the way colleges communicate with students, and the same medium can help your institution reach alumni and donors. But the rules are…

Two Minutes to Make Gift Officers More Successful

Two Minutes to Make Gift Officers More Successful

We’ve all see them … schools gearing up for major campaigns saying, “Come join our team as we launch the campaign of the century!” Traditional…