Client BLog

All the Latest for our Capture Clients

Navigating the Challenges of the New FAFSA

Navigating the Challenges of the New FAFSA

The introduction of the new Free Application for Federal Student Aid (FAFSA) has brought about significant shifts in the landscape of college financial aid. While the intent was to simplify the process, recent developments suggest a more complex reality. Here’s...
Google’s Shaking Things Up with New Email Sender Guidelines!

Google’s Shaking Things Up with New Email Sender Guidelines!

Google rolled out new email sender guidelines in February. The main update? Email campaigns must support one-click unsubscribe functionality.  Don’t worry: Capture made the necessary updates to our email services to ensure our clients’ email campaigns follow these new...
Counselor Tips and Tricks: Don’t Be Creepy

Counselor Tips and Tricks: Don’t Be Creepy

I want to thank all my partner admissions counselors and enrollment advisors for leaning into Capture’s behavioral data! I’ve had some great feedback lately on successes you’ve seen by utilizing our tools. THANK YOU! With that, I’ve gotten requests on how to be sly...
Counselor Tips and Tricks: Don’t Be Creepy

My Counselors … Welcome Back from Holiday Break!

Time to change gears for the 2024 fall enrollment year and begin to think “yield”, or my favorite phrase “butts in seats.” January is a fun month; you must get back into gear after the holidays, spring students have days to figure out their schedules and payments,...
New Platform Navigation!

New Platform Navigation!

Returning from a holiday break can often be accompanied by a sense of “vacay brain fog,” especially when navigating through familiar platforms and finding things out of place. If you’ve experienced a bit of confusion, rest assured that it’s not...
U.S. Bans Withholding of Transcripts

U.S. Bans Withholding of Transcripts

Transcript withholding has been a practice in which, educational institutions, have some leverage on redeeming unpaid financial balances. This practice has had consequences, as it restricts students from pursuing further education, applying for specific jobs, or even...
How “Grows” Enrollment?

How “Grows” Enrollment?

So, how “grows” enrollment for 2024? Well, finding that data this early on was not so easy. However, the National Student Clearing House released their fall 2023 enrollment report at the end of October lets us see where everyone landed. Also, insights from...
Counselor Chat – Utilizing Top Tags and Visit History

Counselor Chat – Utilizing Top Tags and Visit History

There is a lot of information contained in the details of a visitor. If you’ve been in my trainings, this is where I typically say things can get a little creepy … but in the best way! For this installment, I’m going to break down Top Tags and Visit History and...
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