Graduate Enrollment: Identify and Engage with Prospects
Behavioral Intelligence is Revolutionizing Graduate and Non-Traditional Student Recruitment.
Increase enrollments by generating more meaningful engagements and targeting your messaging based on a graduate student’s needs. You have enough prospective graduate students visiting your website to meet your enrollment goals. Capture’s Behavioral Intelligence lets you personalize digital connections to successfully bring in these students.
Identify your prospects.
Identify students and generate robust, data-rich profiles for all of your prospective students based on their engagement.
Connect with relevance.
Deliver personalized, relevant content targeting potential students through a variety of channels based on their interactions.
Reduce marketing spend per student.
Reduce the time and cost required to create meaningful relationships between prospects and school.
Tailor Your Approach.
Apply the proper mix of solutions, services and success metrics to execute your graduate recruitment and enrollment strategies.
540% ROI
University of Denver identified 917 additional prospects leading to a 540% return on investment.
19% Increase
A public, West Coast university increased graduate enrollment by 19% after one year.
16% Larger
The first class recruited to the new Jefferson was among the largest in history.
Know When, Where and How Graduate Prospects Engage
Each university graduate enrollment office has its own set of unique challenges. Capture wants to show how behavioral intelligence can combat those pain points! Check out our graduate prospective student personas.
Download the Graduate Personas
Capture for Graduate Programs Includes
Equipped with Behavioral Intelligence, Capture’s experts work with you to achieve your enrollment goals. Strategic solutions within the Behavioral Intelligence Platform include:
Distinct Strategies and Powerful Results
No two graduate programs are the same. A tailored approach is required to ensure messaging is relevant and engagement with prospective students is maximized. By working together, our teams define the proper mix of solutions, services and success metrics to execute your graduate recruitment and enrollment strategies. Partnering with Capture provides solutions to your greatest recruitment and enrollment challenges whether it’s inquiry, application or enrollment generation.
The Capture Difference
Team of Experts: Capture’s enrollment experts, creative staff, data scientists and more work as an extension of your team.
Built for You: The marketing automation on Capture’s Behavioral Intelligence Platform is specifically for higher ed recruitment.
Measured Results: Daily, weekly and quarterly metrics within your enrollment dashboard track your progress, from net tuition revenue to campaign conversion rates.
Innovation: Capture creates, refines and measures the tools and strategies for higher ed recruitment in a digital environment.
Capture offers Graduate Programs a managed service. The professionals who will help you get the most out Capture’s Behavioral Intelligence Platform and Solutions.
- Account Executive: Enrollment experts who serve as the primary contact to create your strategies, assess your performance metrics, and guide the building and implementation of your Partner Success Plan.
- Project Manager: To ensure efficient approval, launch and optimization of campaigns as well as plan and organize your process.
- Designers: To ensure adherence to your university’s brand standards and guidelines while delivering multi-channel design work.
- Communication Specialists: To provide creative editorial execution in every marketing channel while continuously improving and optimizing your campaigns.