ENROLLMENT MARKETING Pathways · BEHAVIORAL EMAILS
Send timely and relevant emails your prospects love
Get more clicks and conversions with expert-crafted email campaigns sent to the right prospect at the right time, every time.
Stop sending the same cookie cutter email campaigns as your competitors.
At Capture, we get to know your institution, voice and goals. We don’t use a cookie-cutter playbook or template that makes you look the same as your competitors. Rather, we build email campaigns that you’re proud to send and prospects enjoy to receive.
Three Types of Email Campaigns
Strike while the iron is hot
Most of marketing is simply reaching the right person at the right time — and Triggered Emails help you do just that! Use Triggered Emails to send a highly-personalized, automated email that’s shaped based on behavioral data, CRM data, and recent website activity.
Send email campaigns to your hottest prospects
Send targeted batch emails to students most likely to attend an admissions event or take the next step in the process. Together, we’ll look at your data and goals to determine the highest-converting audience, then our in-house team of experts handle everything from campaign strategy, content creation, and copywriting.
Nurture your top-of-funnel from awareness to decision
Work with our creative and strategy teams to nurture prospects with an expert-crafted series of 10+ emails proven to convert.
See what’s working, and we’ll fix what’s not
Get 24/7 access to campaign performance, plus a Senior Enrollment Advisor and Marketing Campaign Manager who double down on what’s working. Start gauging interest of future classes with nurture campaigns to sophomores and juniors, building rich behavior profiles early.
Unique to you, every time
At Capture, we use your data to inform our email strategy, your voice to inform our copy, and your brand standards to inform our creative. Every email campaign is expertly crafted in-house to stand out in prospects’ inboxes and drive enrollment momentum.
“The team at Capture has not only created amazing campaigns that have helped us reach some of our enrollment goals, but also gone above and beyond to help us when we have questions outside the scope of our contract.”
– Alexis Curry, Assistant Director of Enrollment Communications
Jacksonville University
Never send a cookie cutter email again.
Get a demo to see how smarter emails move students through your funnel, faster.