ENROLLMENT MARKETING Pathways · COUNSELOR COPILOT
Meet your counselors’ favorite AI assistant
Behavior-driven and built for counselor control, Counselor Copilot’s AI makes individualized recruiting faster and smarter without taking you out of the driver’s seat.

AI does the heavy lifting while counselors stay in control.
Most counselor copilots are built to replace your team. Capture Counselor Copilot is built on a different philosophy: AI should amplify counselors instead of replacing them. AI handles the time-consuming background work — prioritization, research, and message drafting — but counselors own every outreach decision.
How it Works

Know exactly who to call (or email or text)
Capture’s Outreach Priority List is the #1 way to reduce counselor burnout and drive funnel velocity. Counselors start each day with a ranked list of prospects who are likely to convert to target for 1:1 outreach, complete with behavioral insights and engagement history. The Counselor Outreach Priority Score is exclusive to Counselor Copilot and uses Capture’s most sophisticated AI-powered algorithms to serve your team the hottest prospects every day.

Proactively target prospects at risk of melting
For deposited students, Copilot’s prioritization logic flips: instead of surfacing highly engaged prospects, Copilot spots the ones who are beginning to engage less or go quiet, so counselors can re-engage them with behavior-informed outreach while there’s still time to make an impact.

Save time with call scripts and AI-drafted messages
Get hours back each week with AI message drafts and, for calls, suggested opening language, key topics, and a pre-call checklist. All recommendations and messaging draw from the same behavioral profiles in Capture, and prep for both happens automatically in seconds.
See the whole team’s activity from one dashboard.
Monitor engagement volume, email performance, and workload distribution across every counselor in real time from one Executive Dashboard, and spot unassigned, high-priority prospects early.


Fully integrated with your CRM
Every call, text, email, and reply logs back to your CRM automatically, so you never have to worry about losing context across systems while your counselors work from Capture.
“The platform is unique, easy to use, and very insightful. Having the ability to prioritize and personalize our efforts based on rigorous tracking of student behavior is incredibly powerful.”
– Erik Rose, Associate Vice President of Enrollment
Carroll College
Give your counselors a trusted copilot
Get a demo to see how Counselor Copilot can save counselors time, reduce burnout, and drive funnel velocity.