ENROLLMENT MARKETING Pathways · DYNAMIC PAGES
Make every prospect feel like your only prospect
Use behavioral and CRM data to build landing pages that adapt to each student’s behavior, interests, campaign engagement, and funnel stage in real-time.
Deliver the website experiences prospects expect, finally.
When experiences exceed expectations, so do your outcomes. With Dynamic Pages, you’ll deliver the kinds of website experiences Gen Z is used to, rather than sending them to a generic page that doesn’t reflect their interests, behaviors, or funnel stage.
How it Works
Show content based on interests instead of assumptions
Content adapts automatically based on each prospect’s behavioral tags and interest signals, so no manual builds or static segments are needed. And because Capture’s platform even tracks anonymous visitor behavior, even prospects who haven’t converted yet get a page built just for them.
Drive more conversions with accurate next steps
On-page images and text match the exact ad or email that drove the click, maintaining ad-to-page continuity, and CTAs adapt to surface the correct next step to each prospect based on their funnel stage.
See what’s working and adjust what’s not
With Dynamic Pages, you’ll have full visibility into the performance of the campaigns and pages that drive action, and those that don’t. Then, our in-house team will adjust and optimize to support your bottom-line.
Individualized experiences, even for anonymous prospects
No prospect lands on a generic page. Dynamic Pages provides intelligent defaults for first-timers. And since Capture’s platform is monitoring behavior and interests pre-conversion, even anonymous returning visitors see individualized content from the very first visit.
We handle creative and build
We create and delivers all landing page assets directly into the platform, so your team isn’t burdened with creative and build. A built-in approval process keeps every page on-brand and compliant, and three preview modes let your team verify exactly what every audience will experience before anything goes live.
“Capture is an excellent means to personalize the web experience for prospective students, gather actionable intelligence for the admissions teams, while independently driving enrollments — all at a very reasonable rate.”
– Yvette Koth, Director of Digital Marketing
Dominican University of California
Experience recruitment’s first ‘For You’ Page
See how Dynamic Pages works for yourself in a live demo with one of our Regional Directors.