Insights Dashboard | Behavioral Intelligence Platform

Enrollment marketing runs across too many channels to report from spreadsheets. Capture’s Insights Dashboard unifies performance from every Capture campaign into a single view, updated continuously and available anytime — not just when the report lands.

Get full visibility into every campaign and channel

Campaign Data Email Data Channel Data Engagement Data

See what performed and know whether it mattered

View engagement reporting on every campaign, ad, email, or dynamic content element alongside the funnel stages those same visitors reached afterward. A high click rate that never moves anyone forward looks nothing like one that does.

Report beyond opens and clicks

A Behavioral Email Series runs as a sequence of individual sends, so you can view each email’s performance with its associated identifications, applications, and deposits. That makes it possible to see which specific email is actually doing the work so we can optimize future campaigns with clarity.

Break the funnel down by source, and see what Capture drove

Each acquisition source – organic, affinity, individual search vendors – shows its own count of suspects, inquiries, applicants, admits, deposits, and enrollments. Then it shows Capture’s share of that movement, so credit and channel sit side by side.

Analyze the makeup of every source in your pool

Some pools can look strong on paper but convert poorly in the states or distance bands that impact your bottom line. Capture breaks down each source’s prospects by state, gender, and distance from campus, with conversion rate reporting for each of those sub-groups, so you can clearly identify the populations worth targeting and how best to refine your search strategy.

Set your goals and get leadership-ready reports.

Enter your enrollment and campaign goals, and the dashboard charts progress against them in real time — so “are we on pace?” gets answered by a chart, not a meeting. Spot pacing gaps early enough to actually do something about them.

ROI and performance views built for cabinet and board conversations — campaign results tied to funnel outcomes, not vanity metrics.

Reviewed with your strategic advisor, available anytime

Every other week, your Capture strategic advisor walks through the dashboard with your team — what’s working, what’s lagging, and what to adjust. Between calls, the data is yours 24/7. You’re never waiting on a report, and never reading one alone.

“Capture is very transparent on the performance of our deliverables and help us strategize ways to improve our outcomes.”

– Heather Freeman, Associate VP for Enrollment Management
Xavier University of Louisiana

“Capture presents data in an incredibly digestible way that we just simply are not able to do on our own.”

– Alexandria Zimmerman, Marketing Manager
Madonna University

See your channels in
one view

Get a demo and we’ll walk through the dashboard the way your Senior Enrollment Advisor would.

See performance and ROI at a glance

No more stitching reports together. Get one view across every channel.