BEHAVIORAL Intelligence PLATFORM · Student 360° Profiles
Every signal, every score, every student — in one profile
One unified record for each prospect: a complete behavioral timeline from first anonymous visit through enrollment, with engagement scores, funnel milestones, and interest signals attached — so your team never works from a partial picture.
Where identification and scoring come together
Stealth ID finds the student. Priority Scores rank the student. Student 360° Profiles is where it all lives. The continuous behavioral history, the scores, the funnel status, and predictions all come together to form one record your counselors can act on in seconds.
See everything pre-inquiry
The timeline starts before prospect ever converts. Anonymous visits, content and page views all retroactively attach to their record the moment they self-identify.
Scores in full context
Engagement, Affinity, and Decile scores sit on the profile next to the behavioral timeline so counselors see the story behind the score..
One record, every channel
Website visits, form fills, email clicks, and Enrollment Scout conversations from every session and device record back to a single prospect record.
Inside every profile
Behavioral timelines that surface pre-conversion activity
Every interaction — even before conversion — is timestamped and sequenced, including first website visit, content impressions, identification event, status changes, and page-level interests. Counselors read a student’s journey the way they’d read a story, so they know exactly where to pick it up.
Funnel status and signal tracking live side by side
Each profile carries the student’s live funnel position alongside interest signals and market segments, so a deposited student going quiet, or an inquiry heating up, is visible at a glance rather than buried in a report.
Profiles that travel to your CRM
Through Capture Sync, profile intelligence — scores, visit history, tags, and inquiry data — writes into the records your team already works from in Slate, Salesforce, Element451, and more.
“The Behavioral Intelligence from the platform has added another layer of depth to our recruitment efforts…insight that we can’t get anywhere else.”
– Sara Bofferding, Director of Admissions
Embry-Riddle Aeronautical University
“One of the most helpful features is seeing what pages students are visiting — it gives us real insight into their interests so we can connect with them in a meaningful way.”
– Danielle Dunigan
Assistant Director, Tarleton State University
See a complete student profile
Get a demo and we’ll walk through a live 360° profile — from anonymous first visit to enrollment-ready.