Developing Alumni Relationships that Drive Participation

The right message at the right time is often NOT a solicitation.

Alumni want to feel like more than a checkbook but the high costs of scaling traditional channels means most pieces include a solicitation. That may be why 41% of wealthy donors say they stop giving because they are solicited too frequently.

But how do we deliver meaningful messaging to every alum with the high costs of scaling traditional solicitation channels?

Webinar Presenters

Kevin Bauman

Kevin Bauman
Director of Philanthropic Initiatives