


How to Increase Student Enrollment While Optimizing Financial Aid
One of Capture Higher Ed’s clients — a private, Catholic, liberal arts college in the Northeast — is on track this fall to increase student enrollment by 17 percent compared to before partnering with Capture two years ago. The college, which has been collaborating...
How to Take Your Applicant Predictions to the Next Level
Why are Capture’s applicant predictions the most advanced in the enrollment management industry? One thing that gives them extra horsepower is ENGAGE, our cutting-edge marketing automation technology. Behavioral data collected from ENGAGE serve as inputs to...
Predictions for Higher Ed — How Capture’s APPLY Saves Time and Money
The standard in enrollment predictive modeling is to make predictions for higher ed institutes from the prospect pool on who is going to enroll. Yet Capture’s APPLY applicant models are different. They predict which suspects are most likely to, well, apply. Does that...
Study: Half of Wealthy Households Have no Philanthropic Plan
A newly published study — The 2018 U.S. Trust Study of High Net Worth Philanthropy — reports that high-net-worth (HNW) households increased the amount they gave on average to charitable causes and organizations in 2017. Dr. Una Osili, associate dean for research and...How Do Predictive Engines Work in Higher Ed?
We know that Envision, Capture Higher Ed’s cutting-edge predictive engine for higher education, makes predictions. We know that Envision needs student record data to make those predictions. But what happens between feeding student data in and getting predictions...
How to Save Thousands on Your Direct Mail Spend
At Capture Higher Ed we talk a lot about spending smarter instead of spending more — that there are diminishing returns to just pouring more money into student recruitment and hoping to get more students. In the admissions office, direct mail is the poster child for...