Social Media Campaigns: What Should be Your Call to Action?
Colleges and universities are increasingly turning to digital solutions as alumni go online and traditional solicitation channels are challenged. With all social media campaigns, the key is planning. How are user behaviors different between the friendly confines of...
Capture’s Top Graduate and Professional Studies Blogs of 2018
Capture Higher Ed experts examined, reported and blogged about the issues and challenges surrounding graduate and professional enrollment with increased vigor in 2018. They discussed everything from the profound changes brought by the PROSPER Act to making graduate...
Mind Blowing: Capture’s Top Undergrad Blogs of 2018
Once again, Capture Higher Ed soared through the blogosphere in 2018, keeping up with everything from the nuances of communicating with Gen Z to the increasing role of artificial intelligence in our daily lives. There were mind-blowing facts, helpful hints, creative...
Higher Ed Branding: How to Become More Gen Z Friendly
Students of Generation Z were born between 1995 and 2012 and represent about 75 million Americans. Though younger than millennials, Gen Zers are already reshaping higher education in the United States. But how can higher ed branding be more effective in attracting...
Communicating with Generation Z: A ‘How To’ for Universities
First and foremost, it’s important to define Generation Z as those who were born after 1995 and live in a world where Internet and digital technologies have always been prevalent. And contrary to older generations, more than 80 percent of Generation Z students agree...
