Leveraging Financial Aid to Drive Enrollment and Maximize NTR
Far too often, university leadership will set revenue and head count goals without conveying which takes priority and how to balance them against one another. As the enrollment cycle progresses, it becomes necessary to leverage financial aid and discounting strategically and methodologically to achieve both enrollment and revenue targets.
Institutions need the ability to determine the expected head count and revenue based on the actual makeup of the current admitted pool and respond to unexpected deficits in key market segments.

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