Capture’s Behavioral Emails Lead the Industry in Click-to-Open Rates
During a time when enrollment offices are sending more emails than ever, Capture Higher Ed’s behavioral emails are being delivered and clicked into at industry-leading rates. Capture’s Behavioral Email Series boast a nearly perfect 99.7% deliverability rate and an...
Capture Higher Ed Announces New Chief Operating Officer
Capture Higher Ed recently hired ed tech veteran Matt Smith as its new chief operating officer. He will help oversee solution and service delivery to Capture’s clients — higher education institutions of all kinds — helping them identify, convert and enroll their...
Solving Graduate Recruitment Challenges with Behavioral Intelligence
Did you know 75% of potential graduate students bypass traditional marketing attempts and go directly online? This creates challenges for both identifying and engaging with prospects who have already experienced the enrollment process as an undergrad. With...
Navigating Uncertainty: Creativity and Meaning Amid a ‘Triple Pandemic’
The illustration, “Love Life,” by American cartoonist Adrian Tomine appeared on the cover of the Dec. 7, 2020, issue of New Yorker magazine. It depicts a young woman sitting in front of her computer. She’s presumably on a date. She wears a white blouse, lipstick, hoop...
What to Know About Capture’s New Integration with Slate
Capture Higher Ed’s new technology integration with Slate by Technolutions allows colleges and universities to receive Capture Behavioral Intelligence data and engagement scores on prospective students into the Slate CRM quickly and seamlessly. What does it mean for...
3 Ways Admissions and University Marketing Can Collaborate
During Capture Higher Ed’s recent virtual conference, INNOVATE 2021, Jacksonville University’s Katie Jackson and Vinnie Rodriguez unwittingly had some attendees humming the 2013 hit single, “Blurred Lines,” by Robin Thicke and Pharrell Williams. At the outset of their...
5 Questions to Ask About Your Unique Summer Melt Scenario
Enrollment offices across the country have unique challenges when it comes to summer melt — factors that are specific to their institutions. Here are five questions Capture Higher Ed recommends asking when considering your university’s distinctive melt situation. 1....
Blurred Lines: University Marketing and Graduate Admissions Working Together
During Capture Higher Ed’s recent virtual conference, INNOVATE 2021, Jacksonville University’s Katie Jackson and Vinnie Rodriguez unwittingly had some attendees humming the 2013 hit single, “Blurred Lines,” by Robin Thicke and Pharrell Williams. At the outset of their...
