Higher Ed Marketing & Enrollment Solutions

Capture’s Behavioral Intelligence Platform for Higher Education, Capture Higher Ed

One platform, managed by experts, supporting the entire enrollment decision journey.


A Virtual Conference for Higher Ed Enrollment and Marketing Professionals, JUNE 16-17, 2021

Automated, personalized and timely engagement with prospect identification.
Application predictions that integrate machine learning and marketing automation.
Financial aid modeling that optimizes aid budgets and generates savings.
Enrollment predictions powered by machine learning that help decrease melt and increase yield.
Your dedicated Strategic Services team consists of former higher education leaders who served in a variety of roles from enrollment executives to data scientists. This extension of your team, led by the Account Executive, works with you and your team to define and meet your goals.

Why does Capture exist?

Capture solves one of the most important enrollment challenges today — making genuine, lasting connections between prospective students and higher education institutions. The need to create personalized and relevant engagement in a virtual world has never been more immediate. Capture believes every interaction needs to be relevant, personalized, data-driven and measured.

That’s why our enrollment and data experts use the Behavioral Intelligence Platform — with products and solutions that integrate into campus systems, helping institutions achieve their enrollment goals.

Capture also provides solutions for

Group of adult students attending class

Together with Behavioral Intelligence we open the door for students.

female graduates hugging

Behavioral Intelligence is Revolutionizing Graduate and Non-Traditional Student Recruitment.


Marketing automation eliminates blind discovery and identifies alumni actively considering a gift.


We succeed. When you succeed.

Through the Outcomes-Based Pricing model, Capture supports the marketing and recruitment efforts of select universities through a mechanism in which the institution pays for the results delivered, while receiving a comprehensive offering that includes a team of enrollment experts.

Learn more about Capture’s new Outcomes-Based Pricing model by downloading this FAQ overview.

Download the Paper
Outcomes Based Pricing

Webinars and Success Stories

Latest News

Introducing INNOVATE 2021’s Keynote Speakers

Three keynote speakers will headline Capture Higher Ed’s free virtual conference, INNOVATE 2021, on June 16 and 17.

Outcomes-Based Pricing: ‘We Succeed When You Succeed’

Capture’s outcomes-based pricing model supports the recruitment and enrollment management needs of institutions.

8 Winning Yield Strategies Using Behavioral Intelligence

How can behavioral intelligence give you the edge when it comes to increasing yield and reducing melt? Here are eight winning strategies.

Bounce Back? Capture Clients Up in Deposits Compared to Last Year 

Is 2021 a bounce-back year? Two-thirds of Capture institutions are up in deposits compared to last year at the same point in time. 

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Capture Higher Ed