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Capture’s Integration with Slate: Automating Processes, Driving Enrollment
Capture’s technology integration with Slate allows institutions to receive student data and engagement scores into the Slate CRM.
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12 C’s for Enrollment Leaders: Part 3, Finish What You Started
The final installment of Capture's 12 Cs for Enrollment Leaders talks about assessing, expanding and even pulling back recruitment tactics.
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12 C’s for Enrollment Leaders: Part 2, Taking the Next Step
Part 2 of the series, "12 C’s for Enrollment Leaders," explores converting students through Charisma, Conviction, Communication and Courage.
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12 C’s for Enrollment Leaders: Part 1, Identifying Through Engagement
Part 1 of Capture Higher Ed's blog series, 12 C's for Enrollment Leaders, outlines how to identify prospective students through engagement.
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Capture Clients Up in Deposits Compared to Last Year
Is 2021 a bounce-back year? Two-thirds of Capture institutions are up in deposits compared to last year at the same point in time.
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Surprising Trend: Admitted Students Coming from Farther Away
Students have been unable to travel like in years past for campus visits. That should mean their college search has centered closer to home … right?
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Stop Wasting Time and Money: The Case for Predictive Models in Higher Ed
If you’re not using a model to predict which students are most likely to apply and enroll, you’re wasting time and money. It’s as simple as that.
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How Do Predictive Engines Work in Higher Ed?
We know that Envision, Capture Higher Ed’s cutting-edge predictive engine for higher education, makes predictions. We know that Envision needs student record data to make those predictions. But what happens between feeding student data in and getting predictions out? Let’s crack open the black box and look inside. Envision is a customized computer program with…
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How to Save Thousands on Your Direct Mail Spend
At Capture Higher Ed we talk a lot about spending smarter instead of spending more — that there are diminishing returns to just pouring more money into student recruitment and hoping to get more students. In the admissions office, direct mail is the poster child for diminishing returns. Sending print materials through the mail can…
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Finding Balance in Search Predictions: The Tradeoff Between Name Quality and Timing
Students who have strong search predictions are more likely to apply. Colleges and universities know this. They also know it is better to start communicating with seniors in the summer before their senior year rather than in the winter or spring approaching their graduation. But how do schools balance those two things? Do they buy…
Platform
Intelligence
Industry's first AI-powered behavioral intelligence
Stealth IDIdentify anonymous visitors before they raise their hand
Priority ScoresKnow which prospects to prioritize at every stage
Student 360° ProfilesTrack every signal and interaction in unified behavioral profiles
Predictive ModelsProject applications and enrollments with confidence
Insights DashboardView campaign performance and ROI in one place
Pathways
1:1 activation across every channel
Dynamic PagesAutomatically individualize web experiences for every prospect
Dynamic ContentDrive conversions with behavior-driven ads, emails, and forms
Counselor CopilotPrioritize counselor outreach and save time with AI-drafted messages
Behavioral EmailsTrigger relevant emails to send when interest peaks
Progressive FormsShort forms that adapt as students engage and share information
Enrollment ScoutAlways-on AI chat that never misses a visitor
1:1 TextingBehavior-informed texting for counselors that logs in your CRM
Campus ConciergeOne stop shop for students. One simple system for your team.
Solutions
By goal
Grow top of funnelSurface stealth visitors and expand your inquiry pool
Prioritize outreachFocus counselor time on students most likely to enroll
Lift application and deposit conversionMove students from interest to applied to deposited
Reduce summer meltKeep deposited students engaged through move-in
Prove enrollment ROIConnect every touch to enrolled students
Services
Our ExpertsStrategy and creative from our in-house enrollment experts
Paid MediaBehavior-driven campaigns built to convert
Email MarketingManaged campaigns from strategy to send
Direct MailTargeted print outreach that reaches your most engaged prospects
Search ConsultingSearch strategy and optimization that pinpoints prospects most likely to enroll