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7 Strategies to Supercharge Your Graduate Enrollment Search
Colleges and universities need a strategic, forward-focused search strategy to support their evermore crucial graduate enrollment efforts.
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Where Are You on the Adoption Curve? Lessons from Gil Rogers at INNOVATE 2024
At INNOVATE 2024, Gil Rogers, EdTech advocate and self-proclaimed higher education evangelist, posed important questions to attendees.
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Capture News, Graduate Enrollment, Marketing Trends, Predictive Modeling, Uncategorized, Undergraduate Enrollment
Exploring the Evolution of Marketing in Higher Education
Watch Capture Higher Ed’s INNOVATE 2024 panel discussion, “A Seat at the Table: The Evolving Role of Marketing in Higher Education.”
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Focusing Your Transfer Enrollment Strategy: A Capture Checklist
This checklist will help you and your enrollment team assess current efforts and determine where your transfer strategy should be focused.
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Nicole’s Guide to Dubuque: MIDWest Conference Edition
If you're attending the MIDWest Conference, allow me to serve as your local tour guide alongside the Capture Higher Ed team.
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Prioritizing Data-Driven Investment in Student Recruitment
University enrollment leaders should expect regular, transparent ROI reporting from their student recruitment marketing partners.
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How to Secure Your Incoming Class: A Capture Checklist
You have completed the search, now it’s time to focus on enrolling those students who will make this year’s incoming class your best yet!
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3 Essential Transfer Strategies for Enrollment Offices
Check out Capture Higher Ed's three essential transfer strategies for getting out in front of this elusive and highly particular audience.
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INNOVATE Keynote: Want to Become a Better Recruiter? Change Your Mindset
Day 2 of INNOVATE 2023, Capture Higher Ed’s virtual conference for enrollment marketing professionals this past December, opened with a keynote by higher ed admissions consultant, Jeremy Tiers.
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Wrapping Up and Ramping Up, Part 2: Q&A on Future Proofing Admissions
In Part 2 of "Ramping Up and Wrapping Up," we asked Capture Higher Ed admissions experts about preparing for fall 2024 and beyond.
Platform
Intelligence
Industry's first AI-powered behavioral intelligence
Stealth IDIdentify anonymous visitors before they raise their hand
Priority ScoresKnow which prospects to prioritize at every stage
Student 360° ProfilesTrack every signal and interaction in unified behavioral profiles
Predictive ModelsProject applications and enrollments with confidence
Insights DashboardView campaign performance and ROI in one place
Pathways
1:1 activation across every channel
Dynamic PagesAutomatically individualize web experiences for every prospect
Dynamic ContentDrive conversions with behavior-driven ads, emails, and forms
Counselor CopilotPrioritize counselor outreach and save time with AI-drafted messages
Behavioral EmailsTrigger relevant emails to send when interest peaks
Progressive FormsShort forms that adapt as students engage and share information
Enrollment ScoutAlways-on AI chat that never misses a visitor
1:1 TextingBehavior-informed texting for counselors that logs in your CRM
Campus ConciergeOne stop shop for students. One simple system for your team.
Solutions
By goal
Grow top of funnelSurface stealth visitors and expand your inquiry pool
Prioritize outreachFocus counselor time on students most likely to enroll
Lift application and deposit conversionMove students from interest to applied to deposited
Reduce summer meltKeep deposited students engaged through move-in
Prove enrollment ROIConnect every touch to enrolled students
Services
Our ExpertsStrategy and creative from our in-house enrollment experts
Paid MediaBehavior-driven campaigns built to convert
Email MarketingManaged campaigns from strategy to send
Direct MailTargeted print outreach that reaches your most engaged prospects
Search ConsultingSearch strategy and optimization that pinpoints prospects most likely to enroll