Capture Solutions
Solutions that span the entire funnel
More top-of-funnel volume. Sharper outreach. Higher conversion. Less melt. Provable ROI. Whatever your goal might be, Capture builds the path to it.
Start with your goal
Grow top of funnel
Surface stealth visitors and expand your inquiry pool.
Prioritize outreach
Focus counselor time on prospects most likely to apply and enroll to drive growth and reduce burnout.
Lift application & deposit conversion
Move prospects from interest to applied to deposited faster.
Reduce summer melt
Keep deposited students engaged through move-in, and spot melt risk as it appears.
Prove enrollment ROI
Tie your spend to outcomes you can defend with realitime, transparent reporting.
Start with your role
Enrollment leadership
Forecast and steer the whole funnel with better intelligence and pathways.
Marketing & communications
Individualize campaigns at scale to improve brand awareness and affinity.
Admissions counselors
Quit guessing and start knowing exactly who to call and what to say.
Every capability runs on one singular behavioral record
Identifying, prioritizing, predicting, and reaching prospects used to mean four disconnected tools pulling from four different data sets. Capture runs all four on one behavioral record, so nothing gets lost in the handoff.
Identify: See interest as it forms and turn anonymous traffic into new inquiries
Individualize: Tailor touchpoints in every channel to each prospect automatically
Predict: Know who’s likely to enroll before your counselors have to guess
Prove ROI: Validate what worked from first touch to enrollment
Individualization
Where intelligence and pathways meet
Intelligence finds the signal. Pathways turns it into action across all channels. Our team guides strategy and execution every step of the way.
Intelligence
Behavioral intelligence that builds from day 1
Stealth ID
Identify anonymous visitors before they raise their hand.
Priority Scores
Know which students to prioritize at every stage.
Student 360° Profiles
Track signals and interactions in unified behavioral profiles.
Predictive Models
Project applications and enrollments with confidence
Insights Dashboard
View campaign performance and ROI in one place
Pathways
1:1 activation across every channel
Dynamic Pages
Automatically individualize web experiences for every prospect.
Dynamic Content
Drive conversions with behavior-driven ads, emails, and forms.
Counselor Copilot
Prioritize counselor outreach and save time with AI-drafted messages.
Behavioral Emails
Trigger relevant emails to send when interest peaks.
Progressive Forms
Short forms that adapt as students engage and share information.
Enrollment Scout
Always-on AI chat that never misses a visitor.
“We started about 8% behind in deposits when we signed in March. Through the work over the summer, we caught all the way up. it was our best summer of deposits on record.”
Erik Rose, Associate Vice President for Enrollment, Carroll College
Show us your goal, and let’s chart the path together
We’d love to hear what you’re working toward and discuss how to get you there.