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Suspect & Inquiry Visibility
Students in the top decile of the APPLY prediction model apply at 13 times the rate of lower-predicted students. APPLY enables you to narrowly target your digital ads, direct mail campaigns, and counselor outreach to the students who you are most likely to influence toward application.

Why apply matters
Next-level applicant models
APPLY allows you to minimize uncertainty and reduce spending. It is the only application model in the industry that integrates machine learning and behavioral data.

Increase Confidence
Know the strength of your pool to meet your application targets.

Rank and Score Prospects
Get tremendous visibility into your inquiry and suspect pools.

Reduce Spending
Save on campaigns by directing resources to students who are likely to apply.

Augment Your Staff
Benefit from the insight and expertise of Capture’s data science team.

Hybrid Modeling
Machine Learning and Data Scientists
24-hour window
Real-Time Dashboard


outputs defined by inputs
What’s in the model?

Apply Outcomes
Lucky 13 Times
Students in the top decile of Capture’s applicant predictions apply at 13 times the rate of lower-predicted students.
The Proof Is In The Pudding
APPLY’s success stories
Fewer Viewbooks, More Applications – Gannon University
At the beginning of the enrollment cycle, Gannon University admissions counselors analyzed the results of a Capture APPLY predictive model — a ranked list of the prospective students who were most likely to apply.
Pushing the Boundaries of Recruitment – Jefferson
In the summer of 2018, Thomas Jefferson University was preparing for their second recruitment cycle after their successful merger with Philadelphia University. The admissions team was looking to keep the momentum going.

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Do you want to find out more about Capture’s next-level predictive modeling powered by machine learning and behavioral intelligence?