Category: Undergraduate Enrollment

Email Series Shows Industry-Leading 27% Identification Rate

Email Series Shows Industry-Leading 27% Identification Rate

Universities across the country are revisiting their email strategies. With relevance never more critical and resources more and more limited, the challenge is automating email…

Innovation of Necessity: How Student Search Changed in 2020

Innovation of Necessity: How Student Search Changed in 2020

One of the biggest changes in 2020 for many higher ed professionals was in the area of student search. In March and April, we saw (on…

New Year, New Hope: Solving the Equation of Higher Education

New Year, New Hope: Solving the Equation of Higher Education

As last year mercifully came to a close, I heard several people refer to the year 2020 as a “dumpster fire.” And, well, I guess…

How to Increase Student Enrollment While Optimizing Financial Aid

How to Increase Student Enrollment While Optimizing Financial Aid

One of Capture Higher Ed’s clients — a private, Catholic, liberal arts college in the Northeast — is on track this fall to increase student…

What’s Your Enrollment Management Mindset? 

What’s Your Enrollment Management Mindset? 

In the higher ed enrollment management space, there are two prevailing mindsets that have overtaken the first-year enrollment practice.  Mindset One: When it comes to enrolling the right number…

Reimagining Community College Recruitment

Reimagining Community College Recruitment

Unlike four-year colleges and universities, technical and community college recruitment strategies often do not involve working with their prospective students until those students apply. Most…

Fall Recruitment: Flip the Script

Fall Recruitment: Flip the Script

What Does this Fall Recruitment Cycle Look Like?  Jamie Gleason, Capture’s Director of Undergraduate Initiatives, recorded a series of videos covering some of the new…

Automation and Analytics: How to Achieve Enrollment with Fewer Dollars

Automation and Analytics: How to Achieve Enrollment with Fewer Dollars

Rich Majerus, Vice President of Planning and Strategy at Queens University in North Carolina, was Capture’s special guest during the recent webinar, Data Insights: How to…

Refresh Your Message: Email Activity Increasing During COVID-19

Refresh Your Message: Email Activity Increasing During COVID-19

In the newly published Capture white paper, Three Things Every University Should Be Doing This Summer, Capture Director of Undergraduate and Secondary Education Initiatives Jamie Gleason…

Imagining July 1 … and Asking Questions 

Imagining July 1 … and Asking Questions 

As a former campus-based enrollment officer, I remember July 1 holding a certain ‘joie de vivre.’ Sure, it was a new month, and the mid-point of the summer, but it was also a brand new fiscal year ($$$) and the heavy lifting…