College and university enrollment leaders have a ton on their plates this time of year. Questions surrounding the current state of the fall 2022 enrollment funnel are compounded by the need to enroll new students for the spring semester. This can bring a certain level...
Enrollment leaders have always faced adversity when it comes to enrolling the right students for their institutions every fall, spring and summer. Whether it’s from administration, faculty or staff, the pressure comes from different angles … and enrollment...
After 2020, when schools were down about 10 percent in average enrollment, 2021 is shaping up to be a bounce-back year for most of Capture Higher Ed’s client schools. Now that most schools’ deposit deadline has passed, we have a clearer picture of what their classes...
During the current 2020-21 recruitment cycle, students have been unable to travel like in years past for campus visits due to limitations necessitated by the pandemic. That should mean their college search has centered closer to home … right? While that logic makes...
If you’re not using a model to predict which students are most likely to apply and enroll, you’re wasting time and money. It’s as simple as that. Every admissions office should be using a predictive model to increase its return on investment. This is because nearly...
We know that Envision, Capture Higher Ed’s cutting-edge predictive engine for higher education, makes predictions. We know that Envision needs student record data to make those predictions. But what happens between feeding student data in and getting predictions...
At Capture Higher Ed we talk a lot about spending smarter instead of spending more — that there are diminishing returns to just pouring more money into student recruitment and hoping to get more students. In the admissions office, direct mail is the poster child for...
Students who have strong search predictions are more likely to apply. Colleges and universities know this. They also know it is better to start communicating with seniors in the summer before their senior year rather than in the winter or spring approaching their...
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